Kent Round One

This module examines the role of enterprise in the economy, particularly in the context of small business that now make up a very significant sector of the UK economy. It will consider issues of business start-up, survival and growth strategies, government policy and intervention, and examples of individual entrepreneurs and the development of their enterprises.

Summary Intended Learning Outcomes:

By the end of the module the participants will be able to:

• Explain the role and relevance of small businesses within the UK economy, and the influences of government policy

• Discuss the issues that impact on the potential survival and growth of SMEs and social enterprises in the context of UK and EU political and economic policies

• Explain the differences in strategy for survival and growth between large and small firms

• Understand the significance of the entrepreneurial culture to the changing 21st Century socio-economic structure

• Understand the process of planning a new venture, the business skills required, and how they differ from the skills needed to manage larger organizations

• Examine and discuss the main underlying concepts, issues and problems relating to entrepreneurship and the attitudes that differentiate enterprising and non-enterprising businesses

(Level H)

15 KENT Credits / 7.5 ECTS Credits Spring

Method of Assessment: 1 x 2500 word coursework assignment (20%) and a 3-hour written exam (80%)
Contact Hours: 1-hour lecture and 1-hour seminar per week